Designer Preview - Seattle, WA 2012-2016
To showcase the upcoming Designer collections each fall, our team led the production of Designer Preview benefitting Seattle Art Museum Supporters. While Nordstrom partnered with SAMS for over 30 years, 2011-2016 were all held at the Pier 91 Smith Cove Cruise Terminal. The show was comprised of "scenes" featuring an exclusive designer. The featured designers included Alexander McQueen, Azzedine Alaïa, Balenciaga, Celine, Chanel, Christian Dior, Dolce & Gabbana, Donna Karan, Givenchy, Gucci, Lanvin, Marc Jacobs, Marchesa, Michael Kors, Missoni, Oscar de la Renta, Saint Laurent Paris, and Valentino just to name a few. As the clothing came off the models during the show, it was then run to the boutique just outside the show arena for customers to shop immediately following the fashion show. Despite occurring in the same location, we were challenged to create a new and exciting event and show each year. Here are some images from those shows.